It was here that Henry Wood established the Promenade Concerts in 1895, which helped to attract a wide audience to classical music. Renowned for its exceptionally good acoustics (attained, among others, by offsetting the timber panelling from the structure of the auditorium walls), the hall could seat 3,000 people and was praised for its intimate atmosphere despite its size. On the outside it was modelled on the Parthenon, and the interiors were dominated by red and gold colours. The hall was destroyed by a German incendiary bomb in the 1941 London Blitz.